This study develops a system-centered framework for explaining users’ intention to adopt virtual reality (VR) by examining the balance between immersive experiential features and device-related physical constraints. Moving beyond traditional technology acceptance approaches, we conceptualize sensory attributes (vividness, presence, and interactivity) as experiential affordances and device attributes (physical discomfort and motion sickness) as embodied constraints. Based on a laboratory experiment using the Meta Quest 2 head-mounted display and a post-experience survey, the results show that presence and interactivity have strong positive effects on adoption intention, while vividness has a marginally positive effect. Motion sickness shows a significant negative effect on adoption intention, whereas physical discomfort does not exhibit a statistically significant impact within the short-term exposure setting. The moderating effects of device attributes are not statistically significant, although marginal negative patterns suggest that embodied constraints may weaken experiential benefits under longer or more demanding usage conditions. These findings provide practical implications for both researchers and practitioners seeking to improve VR experiences and encourage broader adoption.
목차
ABSTRACT Ⅰ. Introduction Ⅱ. Conceptual Background 2.1. VR as an Experiential and Embodied Information System 2.2. Sensory Attributes as Experiential Affordances 2.3. Device Attributes as Embodied Constraints 2.4. Interaction Between Experiential Affordances and Embodied Constraints Ⅲ. Research Model and Hypotheses 3.1. Experiential Affordances (Vividness, Presence, Interactivity) 3.2. Embodied Constraints (Discomfort, Motion Sickness) 3.3. Moderating Effects of Device Attributes on Sensory Attributes Ⅳ. Research Methodology 4.1. Measures 4.2. Data Collection Ⅴ. Data Analysis and Results 5.1. Measurement Model Assessment 5.2. Structural Model Assessment Ⅵ. Discussion and Implications 6.1. Theoretical Implications 6.2. Practical Implications 6.3. Limitations and Future Research Ⅶ. Conclusion