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From Culinary Storytelling to Regional Growth: A Comparative Study of Food Mediatization in Japan and the Basque Country

첫 페이지 보기
  • 발행기관
    국제인공지능학회(구 한국인터넷방송통신학회) 바로가기
  • 간행물
    The International Journal of Advanced Smart Convergence 바로가기
  • 통권
    Volume 14 Number 2 (2025.06)바로가기
  • 페이지
    pp.279-287
  • 저자
    Yoo, Seung-chul
  • 언어
    영어(ENG)
  • URL
    https://www.earticle.net/Article/A470062

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원문정보

초록

영어
This study investigates the phenomenon of food mediatization—the transformative process through which food and dining experiences are reconstituted as media content—and its implications for tourism development and regional economic revitalization. Adopting an interdisciplinary approach that integrates perspectives from the humanities and food studies, the paper explores how the convergence of gastronomy, media, and cultural representation generates novel socio-economic value. Grounded in mediatization theory and informed by comparative case analyses from Japan and Spain’s Basque Country, we propose a conceptual framework delineating three interrelated mechanisms: the mediation of culinary knowledge, the mediatized performance of food consumption, and the construction of social distinction via media-generated cultural capital. Our findings suggest that food mediatization functions as a potent driver of tourism and local economic growth, particularly when it aligns with culturally embedded narratives and the symbolic identity of place. This research advances the scholarly discourse on food communication by foregrounding the interpretive dimensions of mediatized food culture and illuminating its tangible economic effects.

목차

Abstract
1. INTRODUCTION
2. LITERATURE REVIEW
2.1 Mediatization Theory and Food
2.2 The Humanities and Food Intersection
2.3 Economic and Tourism Dimensions
3. METHODOLOGY
4. CASE STUDIES
4.1 Japan: Food Mediatization and Regional Revitalization
4.2 Spain’s Basque Country: Media, Gastronomy, and Place Identity
5. COMPARATIVE ANALYSIS
5.1 Convergent Patterns
5.2 Divergent Approaches
5.3 Theoretical Implications
6. DISCUSSION
6.1 Theoretical Contributions
6.2 Practical Contributions
6.3 Limitations and Future Research
7. CONCLUSION
Acknowledgement
References

키워드

Food Mediatization Culinary Tourism Regional Development Media Representation Cultural Economy

저자

  • Yoo, Seung-chul [ Professor, Division of Communication & Media, Ewha Womans University, Seoul, Korea ] Corresponding Author

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    국제인공지능학회(구 한국인터넷방송통신학회) [The International Association for Artificial Intelligence]
  • 설립연도
    2000
  • 분야
    공학>전자/정보통신공학
  • 소개
    인터넷방송, 인터넷 TV , 방송 통신 네트워크 및 관련 분야에 대한 국내는 물론 국제적인 학술, 기술의 진흥발전에 공헌하고 지식 정보화 사회에 기여하고자 한다.

간행물

  • 간행물명
    The International Journal of Advanced Smart Convergence
  • 간기
    계간
  • pISSN
    2288-2847
  • eISSN
    2288-2855
  • 수록기간
    2012~2025
  • 십진분류
    KDC 326 DDC 380

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