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Original Article
약국 객단가에 영향을 미치는 요인 : 체인약국과 독립약국의 비교 분석
Factors Influencing Customer Transaction Behavior in Pharmacies : A Comparative Analysis of Chain-affiliated and Independent Pharmacies in South Korea
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- 발행기관
- 한국임상약학회 바로가기
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- 간행물
- 한국임상약학회지 KCI 등재 바로가기
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- 통권
- 제35권 제2호 (2025.06)바로가기
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- 페이지
- pp.93-99
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- 저자
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- 언어
- 영어(ENG)
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- URL
- https://www.earticle.net/Article/A469278
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원문정보
초록
- 영어
- Background: Despite the increasing competition caused by the rapid growth in the number of pharmacies in the Republic of Korea, research on factors influencing pharmacy sales is limited. This study aimed to investigate the factors affecting the financial performance of chain-affiliated versus independent pharmacies, with a focus on average transaction values. Methods: Transaction data from January 1, 2023, to December 31, 2023, were analyzed, excluding prescription drug sales. The focus was on over-the-counter medications, health supplements, and quasi-drugs. Results: The average transaction value at chain pharmacies was significantly higher, with an average of 14,596 KRW compared to 5,523 KRW at independent pharmacies. Within chain pharmacies, a higher proportion of pharmacies where pharmacists had completed a three-year training program was observed in the group with higher average transaction values (60.34% vs. 41.38%, p = 0.0411). Pharmacies that underwent interior renovations in accordance with franchise guidelines experienced a 1.27-fold increase in transaction values within 3 to 6 months, which was sustained at 1.41 times for up to 48 months. Conclusion: Chain-affiliated pharmacies demonstrated higher average transaction values compared to independent pharmacies. Additionally, pharmacist training and interior renovations significantly contribute to increased transaction values, suggesting that investing in these areas can enhance financial performance. Further research with broader data and additional metrics is recommended to deepen the understanding of factors influencing pharmacy sales.
목차
ABSTRACT
Methods
Data source and study design
Ethics statement
Outcomes
Statistical analysis
Results
Discussion
Conclusion
Acknowledgements
Conflict of interests
Authorship statement
Ethics statement
Patient consent statement
Funding statement
Data sharing statement
References
키워드
Customer transaction interior renovations pharmacist education pharmacy chain저자
간행물 정보
발행기관
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- 발행기관명
- 한국임상약학회 [Korean College of Clinical Pharmacy]
- 설립연도
- 1
- 분야
- 의약학>약학
- 소개
- 합리적 약물치료(rational pharmacotherapy)의 보장 및 증진을 궁극목적으로 하며 이를 달성하기 위해 임상약학의 발전과 회원 상호간의 친목을 도모한다.
간행물
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- 간행물명
- 한국임상약학회지 [Korean Journal of Clinical Pharmacy]
- 간기
- 계간
- pISSN
- 1226-6051
- 수록기간
- 1991~2026
- 등재여부
- KCI 등재
- 십진분류
- KDC 518 DDC 615
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