Earticle

초록

영어

In early 2020, as the COVID-19 pandemic hit the world, widespread changes occurred throughout society. COVID-19 also brought changes in consumers' consumption behaviors and preferences. This study aims to find out how the current status of the tourism industry and the coffee industry has changed since the end of COVID-19 by conducting big data analysis focusing on the search frequency of Naver, Google, and the following, which are representative social networks in Korea. Designating "Coffee Industry + Tourism Industry" as the representative keyword, January 1, 2020 to December 31, 2020, the time of each COVID-19 outbreak, was set before the COVID-19 type, and January 1, 2023 to December 31, 2023 was set after the end of COVID-19. Based on the analyzed search binder big data analysis within the period, we would like to find out how the current status of the tourism industry and the coffee industry has changed since the end of COVID- 19. Finaly, the coffee and tourism industries are on the path of recovery and growth. In particular, the rise in coffee consumption, the recovery of the number of tourists, the emphasis on local tourism, and the strengthening of links with global markets are prominent.

목차

Abstract
1. Introduction
1-1 Research background
1-2 Purpose of Research
2. Theory
2-1 Tourism Industry
2-2 Coffee Industry
2-3 Bigdata Analysis
3. Bigdata Analysis
3-1 Analysis Method
3-2 Comparative analysis of word frequency
4. Discussion
5. Conclusion
References

키워드

저자

• Hyeon-Seok Kim [ Ph. D. Student, Department of Immersive Content Convergence, Graduate School of Kwangwoon University, Seoul, Korea ]
• Gi-Hwan Ryu [ Professor, Department of Tourism and Food Industry, Graduate School of Smart Convergence, Kwangwoon University, Seoul, Korea ] Corresponding Author

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  International Journal of Internet, Broadcasting and Communication

• 간기

  계간

• pISSN

  2288-4920

• eISSN

  2288-4939

• 수록기간

  2009~2025

• 십진분류

  KDC 326 DDC 380