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A Study on the Meaning of The First Slam Dunk Based on Text Mining and Semantic Network Analysis

첫 페이지 보기
  • 발행기관
    국제인공지능학회(구 한국인터넷방송통신학회) 바로가기
  • 간행물
    The International Journal of Advanced Smart Convergence 바로가기
  • 통권
    Volume 12 Number 1 (2023.03)바로가기
  • 페이지
    pp.164-172
  • 저자
    Kyung-Won Byun
  • 언어
    영어(ENG)
  • URL
    https://www.earticle.net/Article/A427735

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원문정보

초록

영어
In this study, we identify the recognition of ‘The First Slam Dunk’, which is gaining popularity as a sports-based cartoon through big data analysis of social media channels, and provide basic data for the development and development of various contents in the sports industry. Social media channels collected detailed social big data from news provided on Naver and Google sites. Data were collected from January 1, 2023 to February 15, 2023, referring to the release date of ‘The First Slam Dunk’ in Korea. The collected data were 2,106 Naver news data, and 1,019 Google news data were collected. TF and TF-IDF were analyzed through text mining for these data. Through this, semantic network analysis was conducted for 60 keywords. Big data analysis programs such as Textom and UCINET were used for social big data analysis, and NetDraw was used for visualization. As a result of the study, the keyword with the high frequency in relation to the subject in consideration of TF and TF-IDF appeared 4,079 times as ‘The First Slam Dunk’ was the keyword with the high frequency among the frequent keywords. Next are ‘Slam Dunk’, ‘Movie’, ‘Premiere’, ‘Animation’, ‘Audience’, and ‘Box-Office’. Based on these results, 60 high-frequency appearing keywords were extracted. After that, semantic metrics and centrality analysis were conducted. Finally, a total of 6 clusters(competing movie, cartoon, passion, premiere, attention, Box-Office) were formed through CONCOR analysis. Based on this analysis of the semantic network of ‘The First Slam Dunk’, basic data on the development plan of sports content were provided.

목차

Abstract
1. Introduction
2. Research method
2.1 Data Collection and Analysis Method
2.2. Investigation Tools and Data Processing
3. Results
3.1. Text Mining Analysis
3.2. Semantic Network Analysis and CONCOR Analysis
4. Conclusion
Acknowledgement
References

키워드

Big Data Analysis Slam Dunk Basketball Cartoon Animation Nostalgia

저자

  • Kyung-Won Byun [ Assistant Professor, Department of graduate school of business Administration, Dankook University, Korea ] Corresponding Author

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    국제인공지능학회(구 한국인터넷방송통신학회) [The International Association for Artificial Intelligence]
  • 설립연도
    2000
  • 분야
    공학>전자/정보통신공학
  • 소개
    인터넷방송, 인터넷 TV , 방송 통신 네트워크 및 관련 분야에 대한 국내는 물론 국제적인 학술, 기술의 진흥발전에 공헌하고 지식 정보화 사회에 기여하고자 한다.

간행물

  • 간행물명
    The International Journal of Advanced Smart Convergence
  • 간기
    계간
  • pISSN
    2288-2847
  • eISSN
    2288-2855
  • 수록기간
    2012~2025
  • 십진분류
    KDC 326 DDC 380

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