Earticle

초록

영어

Shakespeare has not been a popular subject of adaptations in film history. But in the 1990s, Shakespeare boom started in Hollywood. Hollywood succeeded in popularizing Shakespeare by taking various commercial strategies to maximize the product value of Shakespeare films. The problem is that Hollywood can dismantle and undermine Shakespeare’s unique literary and originality by transforming Shakespeare into American culture. Shakespeare films of the 1990s contain American capitalism, commercialism, heroism, and ruling ideology. In particular, Zepirelli’s Hamlet(1990) leads Hollywood’s Shakespeare strategy in the 1990s and represents the phenomenon of Americanization. Zepirelli attempted a popularization strategy by casting Mel Gibson, an American action hero at the time. In the film, Hamlet played by Gibson recreates a very masculine, hot-tempered, even violent American hero, unlike Hamlet, the contemplative and melancholy character, in the original play. Zepirelli proves that Hollywood treats British Shakespeare as if it were its own culture by creating a new kind of Hamlet. Therefore, in the educational field, instructors should pay special attention to making students aware of the problems of Americanization in Shakespeare films and the differences between original plays and adaptations.

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Works Cited
Abstract

키워드

저자

• 채수경 [ Chae, Sugyung | 강릉원주대 ]

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  영어영문학연구 [The Jungang Journal of English Language and Literature]

• 간기

  계간

• pISSN

  1598-3293

• 수록기간

  1968~2026

• 등재여부

  KCI 등재

• 십진분류

  KDC 840 DDC 810