This study aims to verify a difference between the years 2014 and 2019 of Uiryeong-Gil, which is operated by the Visitor-Reservation System, in terms of the cognition of system, operational effectiveness, and behavioral intention. The analysis is as follows. First, among the overall cognition of the Visitor-Reservation System, the satisfaction from - prevention for safety for accident, expansion to other parks, number of visitor restriction, and satisfaction with reservation method - increased compared to 2014. Second, among the effects of the Visitor-Reservation System operation, satisfaction shows differences in year-to-year levels in terms of resource protection, resource damage mitigation efficiency, natural experience opportunity, comfort of visit-environment, and prevention of illegal activities. Third, the analysis of the differences in the behavior of the Visitor-Reservation System showed that the satisfaction of visitors, revisit intention, and overall satisfaction differed per year. The results of this study are meaningful in that the Visitor-Reservation System is no longer the restriction, but the change in cognition for the protection of ecosystems and sustainable visiting in order to expand the Visitor-Reservation System into a sustainable policy.
목차
Abstract Introduction Materials and Methods Study site Instrument Data collection and analysis Results Participant profile Results on the differences analysis in cognition of visitor-reservation system Results on the differences analysis in operational effect of the visitor-reservation system Results on the differences analysis of the behavioral intention of the visitor-reservation system Conclusion and Discussion References
Kyu-won Sim [ National Park Research Institute, Korea National Park Service, Wonju 26441, Republic of Korea ]
Yunseon Choe [ School of Community Resources and Development, The Hainan University- Arizona State University Joint International Tourism College, Arizona State University, Phoenix, AZ 85004, USA ]
Jin Jang [ National Park Research Institute, Korea National Park Service, Wonju 26441, Republic of Korea ]
Seungmin Nam [ National Park Research Institute, Korea National Park Service, Wonju 26441, Republic of Korea ]
Corresponding Author