블랙컨슈머의 행동에 대한 항공사 객실승무원의 감정노동이 직무지속의사에 미치는 영향 : 직무배태성의 매개효과를 중심으로
The Influence of Emotional Labor of Airline Cabin crew on Black Consumer Behavior on The intent to stay : Focused on Mediating Effects of Job Embeddedness
The purpose of this study was to examine the mediating effect of job embeddedness in maintaining occupation based on previous research findings that emotional labor of airline cabin crew due to black consumer has difficulty in sustaining the job. In order to accomplish this purpose, questionnaires were produced referencing the existing researches, and a survey was conducted on the airline cabin crews. A total of 398 usable and reliable respondents were used for the data analysis. The results of the analysis are summarized as follows. First, the partial mediation effect on organizational fit, organizational sacrifice, and organizational links was examined in relation to emotional labor, surface emotion, and turnover intention. In other words, if the employees feel that their personal values match the company, the company culture is suitable for their employees, they can accomplish the career goal, and therefore the turnover intention decreases. If you are satisfied with your company's welfare benefits or are considered to be able to work until retirement age, your turnover intent decreases. In addition, it can be seen that the turnover intention decreases when there are many colleagues who work regularly or colleagues who can give help. The managerial and academic implications based on the findings were thoroughly presented at the concluding section.
목차
ABSTRACT Ⅰ. 서론 Ⅱ. 이론적 배경 1. 블랙컨슈머와 감정노동 2. 직무지속의사 3. 직무배태성 Ⅲ. 연구설계 1. 설문지 구성 및 변수의 조작적 정의 2. 자료수집 및 분석방법 Ⅳ. 실증분석 1. 응답자 특성에 대한 빈도분석 결과 2. 블랙컨슈머에 대한 감정노동 요인분석 결과 3. 직무지속의사에 대한 요인분석 결과 4. 직무배태성에 대한 요인분석 결과 5. 가설검증 결과 Ⅴ. 결론 참고문헌
키워드
Black ConsumerEmotional LaborThe Intent to StayJob Embeddedness.
관광경영학을 실용학문의 체계로 확립하고 실천학문으로 정착시키기 위하여, 관광경영학문을 현실적응에 필요한 연구를 통해 국가관광정책의 방향을 제시하고, 관광사업자들에게는 실질적으로 도움이 되는 경영전략을 제공하며, 연구를 통하여 회원간의 친목도모와 정보교환을 함으로써 상호발전을 목적으로 한다.