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The Effect of Entrepreneurial Mentoring Quality on Educational Satisfaction, Recommendation Intention and Entrepreneurial Intention : Focused on Female College Students
창업 멘토링 기능이 교육만족과 추천의도 그리고 창업의도에 미치는 영향 : 여대생을 중심으로

첫 페이지 보기
  • 발행기관
    한국프랜차이즈경영학회 바로가기
  • 간행물
    프랜차이즈경영연구 KCI 등재후보 바로가기
  • 통권
    제8권 제2호 통권 14호 (2017.06)바로가기
  • 페이지
    pp.25-36
  • 저자
    Jee-Eun Bae, In-Su Han, Phil-Soo Lee
  • 언어
    한국어(KOR)
  • URL
    https://www.earticle.net/Article/A323850

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원문정보

초록

영어
Purpose – Recently, entrepreneurship education has been revitalized with interest in entrepreneurship. Entrepreneurship education is an educational service activity that is provided for entrepreneurship and individual start-up success within a certain period of time. According to previous studies on entrepreneurship and entrepreneurship, the satisfaction of entrepreneurship education affects entrepreneurship and as a result increases entrepreneurship. In recent years, the number of female entrepreneurs has also increased as the number of entrepreneurial issues has increased. Based on previous studies, this research proposed the theoretical framework about the structural relationships among mentoring quality (career development, psychological social, role modeling), education satisfaction, recommendation intention and entrepreneurial intention. This study is to find out the possibility of attempting to create a theoretical basis for entrepreneurial mentoring education in entrepreneurship education program. Research design, data, and methodology - In this model, mentoring quality consists of three sub-dimensions such as career development, psychological social, and role modeling. In order to test research model and hypotheses, the data were collected from 203 female college students who participated in entrepreneurial education. The data were analyzed using frequency analysis, confirmatory factor analysis, correlation analysis, and structural equational modeling with SPSS 24.0 and SmartPLS 3.0 statistical program. Result – The results of the study are as follows. First, role modeling has a positive effect on recommendation intention and entrepreneurial intention. Second, career development has a strong negative effect on the entrepreneurial intention. Third, career development and role modeling had a positive effect on educational satisfaction, and educational satisfaction had positive influence on recommendation intention and entrepreneurial intention. Conclusions – As women's social advancement becomes more active, start-up support programs including entrepreneurship mentoring are increasing. The results of this study suggest how to use the mentoring program mix and how to allocate the resources for the education program when the entrepreneurial education manager plans and executes the mentoring education program. For example, this study shows that career development and role modeling enhance educational satisfaction, and in turn increase recommendation intention and entrepreneurial intention. This means that entrepreneurship education should consist of contents that include career development functions such as sponsorship, guidance, protection, and provision of challenging work. In addition, the findings of this study indicate that mentors should perform the function of allowing the participants to have confidence and professional thinking ability at the time of start up based on their experiences.

목차

Abstract
 1. 서론
 2. 이론적 배경
  2.1. 멘토링 개념
  2.2. 멘토링 기능
  2.3. 만족도와 추천 의도
  2.4. 창업의도
 3. 연구모형과 연구가설
  3.1. 연구모형
  3.2. 연구가설의 설정
  3.3. 변수의 정의 및 측정
 4. 실증분석
  4.1. 표본설계 및 분석방법
  4.2. 표본의 일반적 특성
  4.3. 측정항목의 신뢰성 및 타당성 분석
  4.4. 연구모형의 평가
 5. 가설검정
  5.1. 연구가설의 검증
  5.2. 효과 크기(f2) 분석
  5.3 매개역할 분석
 6. 결과 및 고찰
  6.1. 연구결과의 요약 및 시사점
  6.2. 연구의 한계점과 향후 연구방향
 References

키워드

Mentoring quality Career development Psychological social Role modeling Education satisfaction Recommendation intention Entrepreneurial Intention

저자

  • Jee-Eun Bae [ 배지은 | President of Addit Co., Ltd, Seoul, Korea. ] First Author
  • In-Su Han [ 한인수 | Lecture, Depart. of Industrial Management, Daelim University College ] Co-author
  • Phil-Soo Lee [ 이필수 | Executive Director, Infrnics Co., Seoul, Korea ] Corresponding author

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    한국프랜차이즈경영학회 [The Korean Society for Franchise Management]
  • 설립연도
    2010
  • 분야
    사회과학>경영학
  • 소개
    학회는 프랜차이즈 경영관리에 관하여 관련기업 및 중소상공인의 기업활동에 필요한 학술,창업,지도,육성 등에 관한 선진화, 국제화된 연구개발과 지원을 통해 관련산업의 효율적인 진흥과 균형있는 발전을 도모하여 국민경제 발전에 기여함을 목적으로 한다.

간행물

  • 간행물명
    프랜차이즈경영연구 [Journal of Franchise Management]
  • 간기
    연간
  • pISSN
    2093-9582
  • 수록기간
    2010~2017
  • 십진분류
    KDC 325 DDC 658

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