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Session G - 일반세션 : ICT와 문화, 좌장 : 마은경(중부대학교)

An Empirical Study with KANO Model on the Perceived Quality of Museum Services by ICT : Comparison between South Korean Visitors and Austrian Visitors

첫 페이지 보기
  • 발행기관
    한국경영정보학회 바로가기
  • 간행물
    한국경영정보학회 정기 학술대회 바로가기
  • 통권
    2017년 경영정보관련 춘계통합학술대회 (2017.06)바로가기
  • 페이지
    pp.351-360
  • 저자
    Cho hee Lee, Sang wook Kim
  • 언어
    한국어(KOR)
  • URL
    https://www.earticle.net/Article/A303473

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원문정보

초록

영어
Museum management has been centered on curated exhibition. In recent years, however, visitor-tailored exhibitions are being implemented. Furthermore, as information technology develops, various services such as customer service using museum app and exhibition explanation through recognition of QR code in exhibition hall are being provided. In response to this trend, research on museum services using smartphones and social networks has often been attempted. However, there have been few studies on museum service satisfaction factors reflecting various technologies. In this study, it tried to identify and classify the satisfaction factors service quality of museum by ICT based on KANO model which reflects characteristics of service quality factor. Furthermore, it tried to derive differentiated strategies for museum management by comparing the results of surveys conducted in South Korea and Austria. The results of the questionnaire survey sample showed that there was a significant difference in quality factors according to cultural differences and there was a big difference in perceived quality of service even for the factors classified in the same dimension between them. From these results, it can be seen that there is a difference in perception of information technology and perceived service quality between two samples with different cultural backgrounds. Therefore, this study suggests that cultural differences can affect the priority of museum services by country.

목차

Abstract
 Introduction
 Theoretical Background
  History of Museum
  Current Situation of Museum
 Method
  Research model
 Kano Model
 Result of Research
 Discussion
 Conclusion
  Management Information System Centered
  Focus on Cultural Characteristics
 References

키워드

Museum Management Service ICT Kano model Cultural dimension Satisfaction

저자

  • Cho hee Lee [ Chungbuk National University, Cheongju, South Korea ]
  • Sang wook Kim [ Chungbuk National University, Cheongju, South Korea ]

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    한국경영정보학회 [The Korea Society of Management information Systems]
  • 설립연도
    1989
  • 분야
    사회과학>경영학
  • 소개
    이 학회는 경영정보학의 연구 및 교류를 촉진하고 학문의 발전과 응용에 공헌함을 목적으로 합니다.

간행물

  • 간행물명
    한국경영정보학회 정기 학술대회 [KMIS Conference]
  • 간기
    반년간
  • 수록기간
    1990~2025
  • 십진분류
    KDC 325 DDC 658

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