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사용자 간 신뢰ㆍ불신 관계 네트워크 분석 기반 추천 알고리즘에 관한 연구
A Study on the Recommendation Algorithm based on Trust/Distrust Relationship Network Analysis

첫 페이지 보기
  • 발행기관
    한국정보기술응용학회 바로가기
  • 간행물
    JITAM 바로가기
  • 통권
    Vol.24 No.1 (2017.03)바로가기
  • 페이지
    pp.169-185
  • 저자
    노희룡, 안현철
  • 언어
    한국어(KOR)
  • URL
    https://www.earticle.net/Article/A302221

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원문정보

초록

영어
This study proposes a novel recommendation algorithm that reflects the results from trust/distrust network analysis as a solution to enhance prediction accuracy of recommender systems. The recommendation algorithm of our study is based on memory-based collaborative filtering (CF), which is the most popular recommendation algorithm. But, unlike conventional CF, our proposed algorithm considers not only the correlation of the rating patterns between users, but also the results from trust/distrust relationship network analysis (e.g. who are the most trusted/distrusted users?, whom are the target user trust or distrust?) when calculating the similarity between users. To validate the performance of the proposed algorithm, we applied it to a real-world dataset that contained the trust/distrust relationships among users as well as their numeric ratings on movies. As a result, we found that the proposed algorithm outperformed the conventional CF with statistical significance. Also, we found that distrust relationship was more important than trust relationship in measuring similarities between users. This implies that we need to be more careful about negative relationship rather than positive one when tracking and managing social relationships among users.

목차

Abstract
 1. 서론
 2. 연구 배경
  2.1 추천시스템
  2.2 협업필터링
  2.3 소셜 네트워크 분석과 연결 중심성
  2.4 신뢰 정보를 결합한 추천시스템
 3. 제안 알고리즘
 4. 실증분석
  4.1 실험 데이터
  4.2 실험 결과
 5. 결론
 References

키워드

Recommender System Collaborative Filtering Trust Distrust Social Network Analysis

저자

  • 노희룡 [ Heeryong Noh | Ph.D. Candidate, Graduate School of Business IT, Kookmin University ]
  • 안현철 [ Hyunchul Ahn | Associate Professor, Graduate School of Business IT, Kookmin University ] Corresponding author

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    한국정보기술응용학회 [The Korea Society of Information Technology Applications]
  • 설립연도
    1999
  • 분야
    사회과학>경영학
  • 소개
    본 학회는 정보기술 관련 분야의 연구 및 교류를 촉진하여 국가 및 기업정보화 발전에 공헌함을 그 목적으로 한다.

간행물

  • 간행물명
    JITAM [Journal of Information Technology Applications and Management]
  • 간기
    격월간
  • pISSN
    1598-6284
  • eISSN
    2508-1209
  • 수록기간
    1999~2026
  • 십진분류
    KDC 005 DDC 005

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