The purpose of this study is to investigate the impact of Rural experience programs patten on selection attributes influence upon Rural tourism satisfaction and Behavioral intention. There are 4 hypotheses based on rural tourism reviews. Then we tested the data from questionnaires using SPSS 22.0. the data were collected for a month from April 20 to June 18. First, according to analysed result, Rural tourism experience program is hypotheses about the satisfaction and selection attributes of rural areas is partially adopted, and rural tourism in the modern era have been developed but In still all parts, it can not be to the interest of rural tourists is a reality. Second, selection attributes of rural tourism is partially adopted hypotheses about the satisfaction Analysis of the results, salient experience activities and the attractive environment and amenities shall not have reached the interest of tourists and has been verified. Last, rural tourism satisfaction influenced on Behavioral intention. As the result of this study, we will attract rural tourists with better tourism products and attractive Environment, Amenities. At present, the development of rural tourism in Korea, but this fact is too often lacking when compared with other countries. Rural tourism is the future of business in Korea. So I improve cross-section, the lack of rural tourism will be the center of tourism of the Republic of Korea, South Korea will be the best as rural tourism in the world.
ABSTRACT Ⅰ. 서론 Ⅱ. 이론적 배경 1. 농촌관광 체험프로그램 2. 농촌관광 선택속성 3. 농촌관광 만족 4. 행동의도 Ⅲ. 연구설계 1. 연구모형 2. 가설의 설정 3. 변수의 조작적 정의 4. 분석방법 Ⅳ. 분석결과 1. 표본의 일반적 특성 2. 신뢰성 및 타당성 분석 3. 가설의 검증 Ⅴ. 결론 참고문헌
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