Earticle

초록

영어

Green supply chain management joined the concept of environmental friendly, so it received more and more attention from governments, academia and the business community after its concept have been proposed. In this paper, we test the management innovation diffusion in green supply chain by using Bass model, the result shows that green procurement and ecological design has always been the important factors, which influence enterprises whether to adopt green supply chain management or not. Other factors in turn are the enterprise internal environment management, investment recovery and customer cooperation. Study shows that the implementation of green supply chain management will not only improve the environmental performance of enterprises, but also enhance the economic performance of enterprises, so as to achieve the win-win effect.

목차

Abstract
 1. Introduction
 2. Literature Review
  2.1 Management Innovation Diffusion
  2.2 Green Supply Chain Management Innovation
 3. Green supply Chain Management Innovation Diffusion Bass Model
  3.1 Bass Model
  3.2 Divide Theory
 4. Empirical Analysis
  4.1 Model Building
  4.2 Cluster Analysis
  4.3 Regression Analysis
 5. Conclusions
 References

키워드

저자

• Xueling Nie [ School of Business Administration, University of Science and Technology Liaoning, Anshan 114051, China ]

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  International Journal of Smart Home

• 간기

  격월간

• pISSN

  1975-4094

• 수록기간

  2008~2016

• 십진분류

  KDC 505 DDC 605