Earticle

초록

영어

The purpose of this study was beauty products, among these the well reflects 2010s trend of perfume characteristics of the perfume center to purchase shares of consumption layer that is capable 20-30 men and women with a focus on the preferences and satisfaction of the symbolic nature of the perfume according to the study. Form of beauty products through the results of this study preferred the oval most common. Prefer the elegant curves, a cool blue color is the most preferred and most preferred the transparent color in the container material color and prefer to prefer a lighter flavor of the professional series Lal quality, product flavor was considered most at the time of purchase. Were obtained preference information from the Internet, most of the brand, was purchased from most cosmetic stores. Satisfaction was satisfaction was very high for 'Marc Jacobs Daisy' Women have higher satisfaction about the "Marc Jacobs Daisy. Had the satisfaction of "Dior Blooming Bouquet 'was very high, gender, age, occupation, education level, monthly income of the household byeolroneun did not show significant differences. Satisfaction was high for the 'Bulgari Pour Homme Blue', gender, age, occupation, education level, and monthly income of the household byeolroneun did not show significant differences.

목차

Abstract
 I. 서론
 II. 연구방법 및 절차
  1. 연구대상
  2. 측정도구
  3. 자료분석
  4. 연구문제
 III. 연구 결과 및 해석
  1. 연구대상
  2. 향수제품의 선호
  3. 향수제품의 상징적 특성화
  4. 향수제품 사용에 따른 만족도
 IV. 결론
 V. 참고문헌

키워드

저자

• 방기정 [ Kee-Jung Barng | 대전대학교 보건의료과학대학 뷰티건강관리학과 ] 교신저자

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  한국메이크업디자인학회지 [The Journal of the Korean Society of Make-up Design]

• 간기

  반년간

• pISSN

  1738-8511

• 수록기간

  2005~2020

• 십진분류

  KDC 593 DDC 646