국내 중소제조기업의 수출확대전략으로서 성공적인 물류파트너십에 영향을 미치는 요인에 관한 연구
A study on the factors affecting successful logistics partnership as an export strategy for Korea's small & medium manufacturers
Employing the resource based and relations based theories of firm, this study examined the factors affecting the partnership between small & medium domestic manufacturers and overseas logistics firms. The study identifies two main channels of influence — namely firm specific resource (manufacturing capability, brand Awareness) and relational resources (role Clarity, reliability) — and tests the structural relations with competitive advantage and financial performance of the partnership. Using SmartPLS 2.0, the test reveals that the statistically significant positive factors on competitive advantage are reliability, brand recognition, and manufacturing capability. Further, consistent with many previous studies, this study confirms that for Korean small & medium manufacturers as well, competitive advantage of partnership has statistically positive significance on financial performance.
목차
Abstract Ⅰ. 서론 Ⅱ. 국내 중소제조기업의 현황 Ⅲ. 선행연구 검토 및 가설 설정 Ⅳ. 연구의 설계 Ⅴ. 분석 결과 Ⅵ. 결론 참고문헌
키워드
Small&medium manufacturersCompetitive advantage of Logistics PartnershipFinancial PerformanceSuccessful Logistics PartnershipSmartPLS