To solve the traditional problem of knowledge acquisition bottleneck in e-commerce, an improved algorithm of attribute reduction based on discernibility matrix is proposed. The algorithm is used to attribute reduction for e-commerce consumer behavior prediction. With rule extraction model of rough sets, the rules of e-commerce consumer behavior prediction are acquired. Practical example of consumer behavior prediction shows that the proposed approach can be handled found knowledge effectively and can be converted the available rules easily. It has strong ability of fault tolerance and can improve the speed and quality of knowledge acquisition. The method has good practical value.
목차
Abstract 1. Introduction 2. Application of Rough Sets 2.1 Lower Approximation and the Approximation 2.2 Knowledge Reduction 2.3 Knowledge Representation System 2.4 Decision Tables 2.5 Distinguish and Differentiate Function Matrix 3. Predict Consumer Behavior based on Rough Set of E-commerce 3.1 Data Preprocessing 3.2 Reduction Condition Attributes Set 3.3 Extraction and Reduction Rules 4. Conclusion Acknowledgements References
키워드
Rough setsE-commerceConsumer behavior prediction
저자
Yanrong Zhang [ College of Computer and Information Engineering, Harbin University of Commerce, Harbin 150028, China ]
Zhijie Zhao [ College of Computer and Information Engineering, Harbin University of Commerce, Harbin 150028, China ]
Jing Yu [ Heilongjiang science and technology museum, Harbin 150018, China ]
Kun Wang [ College of Computer and Information Engineering, Harbin University of Commerce, Harbin 150028, China ]
보안공학연구지원센터(IJUNESST) [Science & Engineering Research Support Center, Republic of Korea(IJUNESST)]
설립연도
2006
분야
공학>컴퓨터학
소개
1. 보안공학에 대한 각종 조사 및 연구
2. 보안공학에 대한 응용기술 연구 및 발표
3. 보안공학에 관한 각종 학술 발표회 및 전시회 개최
4. 보안공학 기술의 상호 협조 및 정보교환
5. 보안공학에 관한 표준화 사업 및 규격의 제정
6. 보안공학에 관한 산학연 협동의 증진
7. 국제적 학술 교류 및 기술 협력
8. 보안공학에 관한 논문지 발간
9. 기타 본 회 목적 달성에 필요한 사업
간행물
간행물명
International Journal of u- and e- Service, Science and Technology
간기
격월간
pISSN
2005-4246
수록기간
2008~2016
십진분류
KDC 505DDC 605
이 권호 내 다른 논문 / International Journal of u- and e- Service, Science and Technology Vol.8 No.4