Earticle

초록

영어

Although there are many studies on the adoption intentions for smartphone-based mobile banking, there is no apparent effect on the popularity of it. This is because the smartphone users have a resistance to innovation on mobile banking. The purpose of this study is to identify and analyze the relationship between user resistance and different factors from innovation and user’s characteristics. Thereafter, important factors are identified which mainly affect/determine user resistance to mobile banking. Survey research of this study was conducted around university undergraduates, graduate students, and employees in Henan of China. The results of this study are as follows. Social Influence and Perceived Complexity have positive effect on Perceived Risk, and Trust has negative effect on Perceived Risk, Perceived Security and Perceived Protection of Private information have no effect on Perceived Risk. Perceived Risk has positive effect on User Resistance.

목차

Abstract
 1. Introduction
 2. Literature Review
 3. Research Methodology
  3.1. Research Hypothesis
  3.2. Data Collection and Analysis
 4. Implications
 References

키워드

저자

• Shuang Cheng [ Graduate School of Business Administration, Chonnam National University, Yongbong-dong, Buk-gu, Gwangju, 500-757, Korea ]
• Sang-Joon Lee [ Graduate School of Business Administration, Chonnam National University, Yongbong-dong, Buk-gu, Gwangju, 500-757, Korea ]
• Kyeong-Rak Lee [ Free21+ e-Service Team, Interdisciplinary Program of Electronic Commerce, Chonnam National University, Yongbong-dong, Buk-gu, Gwangju, 500-757, Korea ]

참고문헌

발행기관

간행물

표지보기 관심저널 등록

• 간행물명

  International Journal of Security and Its Applications

• 간기

  격월간

• pISSN

  1738-9976

• 수록기간

  2008~2016

• 등재여부

  SCOPUS

• 십진분류

  KDC 505 DDC 605