여행업 창업의지의 영향요인에 관한 연구 - 내부환경요인과 직업가치, 직무만족 요인을 중심으로 -
A Study on the Factors Influencing Entrepreneurial Intention for Travel Agencies - Focusing on Internal, Work Value and Job Satisfaction Factors-
This study examined the effects of internal, work value and Job satisfaction factors, as the ones influencing entrepreneurial intention for travel agency. Through factor analysis, job attachment, incentive compensation, and human relations have been examined as internal factors; ability appreciation, comparative advantage, and social recognition, as work value factors; treated conditions, working conditions, company's reputation, etc, as job satisfaction factors. After Focus Group Interview Survey being conducted, targeting travel professionals with more than 10 years experience working in travel agency, the data from a total of 60 responses was used in the final analysis. Stepwise regression analysis was carried, which included variables in the regression equation in the order of the ones with the highest influence and explanatory power, among possible variables affecting entrepreneurial intention. The results were as follows: First, it showed that among the internal factors, incentive compensation factor has the greatest impact on the entrepreneurial intention; second, among the job satisfaction, treated conditions factor has an impact on it; third, among work value, social recognition factor has an impact on it. These findings are expected to provide a new direction for new business-related empirical studies for related industries in the future.
목차
Ⅰ. 서론 Ⅱ. 이론적 배경 Ⅲ. 연구의 설계 Ⅳ. 실증분석과 연구결과 Ⅴ. 결론 및 제언 참고문헌 Abstract
한국창업학회는 기업가정신, 사회적기업가정신, 조직기업가정신, 국제․지역창업, 기술창업, 문화창업, 비영리창업, 여성창업, 소상공․자영업창업, 중소벤처창업, 창업경영, 창업교육, 창업지원정책, 창업컨설팅, 가족기업, 사회적기업, 벤처캐피탈 등 창업학 및 이와 관련되는 학문의 연구와 적용을 통하여 한국창업학의 발전과 창업정책개발, 국가경제 및 기업의 성장 발전에 기여하며, 회원 상호간의 학술교류와 친목 도모를 목적으로 한다.
간행물
간행물명
한국창업학회지 [Journal of the Korean Entrepreneurship Socieity]