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The Impacts of Media Symbol Variety on Performance in Virtual Teams

첫 페이지 보기
  • 발행기관
    한국정보기술응용학회 바로가기
  • 간행물
    JITAM KCI 등재 바로가기
  • 통권
    Vol.17 No.3 (2010.09)바로가기
  • 페이지
    pp.83-97
  • 저자
    Sang Min Shim, Kil-Soo Suh, Kun Shin Im
  • 언어
    영어(ENG)
  • URL
    https://www.earticle.net/Article/A166625

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원문정보

초록

영어
The purpose of this study is to examine the impacts of media symbol variety on group performance in virtual teams. Symbol variety is defined as the number of ways in which information can be communicated and includes Daft and Lengel [1986]’s multiplicity of cues and language variety. According to media richness theory and media synchronicity theory, the use of media with high symbol variety is assumed to facilitate and promote communications among virtual team members. Therefore, it is expected that the media symbol variety is positively associated with group performance in virtual teams. Furthermore, online relationship building is expected to mediate the impacts of symbol variety on the performance. To confirm the suppositions, a controlled lab experiment was conducted with 60 undergraduate students as subjects. In the experimental virtual teams, subjects were allowed to communicate with other members using text-based messenger with emoticons. Subjects in the control virtual teams were allowed to communicate using only text-based messenger. The direct impact of symbol variety on group performance in virtual teams was found insignificant. However, the online relationship was found to completely mediate the positive impact of symbol variety on group performance. The implications and limitations of this study are also discussed for future research.

목차

Abstract
 1. Introduction
 2. Literature Review
  2.1 Symbol Variety
  2.2 Online Relationship
 3. Research Model and Hypotheses
  3.1 Research Model
  3.2 Hypotheses
 4. Method
  4.1 Laboratory Experiment
  4.2 Measure of Online Relationship Building and Group Performance
 5. Results
  5.1 Test of Measurement Model
  5.2 Test of Structural Models and Hypotheses
 6. Conclusion
  6.1 Summary of Results and Discussion
  6.2 Implications and Limitations
 Reference

키워드

Computer-mediated Communication Emoticons Symbol Variety Online Relationship Media Richness Theory Media Synchronicity Theory

저자

  • Sang Min Shim [ Department of Culture and Information, Sungshin Women’s University ]
  • Kil-Soo Suh [ School of Business, Yonsei University ]
  • Kun Shin Im [ School of Business, Yonsei University ] Corresponding Author

참고문헌

자료제공 : 네이버학술정보

간행물 정보

발행기관

  • 발행기관명
    한국정보기술응용학회 [The Korea Society of Information Technology Applications]
  • 설립연도
    1999
  • 분야
    사회과학>경영학
  • 소개
    본 학회는 정보기술 관련 분야의 연구 및 교류를 촉진하여 국가 및 기업정보화 발전에 공헌함을 그 목적으로 한다.

간행물

  • 간행물명
    JITAM [Journal of Information Technology Applications and Management]
  • 간기
    격월간
  • pISSN
    1598-6284
  • eISSN
    2508-1209
  • 수록기간
    1999~2026
  • 십진분류
    KDC 005 DDC 005

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