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The Impact of Fragmented Algorithm-Driven Short-Form Videos on Users’ Information Processing : A Cognitive Load Theory and Flow Theory Perspective

  • 간행물
    한국경영정보학회 정기 학술대회 바로가기
  • 권호(발행년)
    2025 경영정보관련 학회 춘계통합학술대회 (2025.05) 바로가기
  • 페이지
    pp.854-855
  • 저자
    최선영, 조항정
  • 언어
    영어(ENG)
  • URL
    https://www.earticle.net/Article/A472722

원문정보

초록

영어
Short-form videos are a type of media content designed for rapid and effortless consumption, typically lasting from a few seconds to a few minutes. These videos are characterized by several appealing features, including brief duration, diversity, fragmented structure, immersive experience, and algorithmically personalized content. This study aims to investigate how algorithm-driven consumption and immersive engagement with short-form video content affect users’ information processing mechanisms through an online experimental design.

목차

Abstract
Introduction
Literature review
Research Question
Proposed Research Methodology
Conclusion
Acknowledgments
References

저자

  • 최선영 [ 한국과학기술원 기술경영학부 ]
  • 조항정 [ 한국과학기술원 기술경영학부 ]

참고문헌

자료제공 : 네이버학술정보

    간행물 정보

    • 간행물
      한국경영정보학회 정기 학술대회 [KMIS Conference]
    • 간기
      반년간
    • 수록기간
      1990~2025
    • 십진분류
      KDC 325 DDC 658