ABSTRACT
Ⅰ. Introduction
Ⅱ. Conceptual Background
2.1. Theoretical Background
2.2. Diffusion of Innovation Theory
2.3. Theory of Affordances
2.4. Interpersonal Relationships
Ⅲ. Research Model and Hypotheses
Ⅳ. Research Methodology
4.1. Measurement Items
4.2. Data Collection
Ⅴ. Results
5.1. Measurement Model
5.2. Structural Model Results
Ⅵ. Discussion and Implications
6.1. Theoretical Implications
6.2. Practical Implications
6.3. Limitations and Future Research
Ⅶ. Conclusion