ABSTRACT
Ⅰ. Introduction
Ⅱ. Literature Review and Research Framework
2.1. User Acceptance
2.2. Mobile Usefulness and Mobile Ease of Use
2.3. Social Influence, Facilitating Conditions, and Trust
2.4. Perceived Security and Perceived Compatibility
2.5. Relative Advantage
Ⅲ. Research Methodology
3.1. Data and Demographics Profile
3.2. Analytical Approach
Ⅳ. Result and Analysis
4.1. Outer Model
4.2. Inner Structural Model
Ⅴ. Discussion and Implications
5.1. Findings and Theoretical Implication
5.2. Implication for Research
5.3. Limitations
Ⅵ. Conclusion