Earticle

초록

영어

Organizations today depend and thrive on timely, accurate and strategically relevant information. Business analytics (BA) holds the key to many of these issues. This paper validates a model on how the usage of BA leads to operational efficiency. We identified the factors of basic analytical usage from the Business Capacity Maturity Model (BCMM). The scope of the study is restricted to the Information Technology Infrastructure and Application management domain. A survey was conducted among the managers of the IT companies in Bengaluru, India. The results showed a significant influence of data-oriented culture and BA tools and infrastructure on BA usage. We found a significant influence of BA usage and pervasive use on operational efficiency. The speed to insight is still not practised in organizations. The awareness level of analytical skills in organizations is very low.

목차

ABSTRACT
Ⅰ. Introduction
Ⅱ. Theoretical Background and Hypotheses Development
2.1. BA Tools and Infrastructure
2.2. Data-oriented Culture
2.3. Analytical Competency
2.4. BA Usage and Operational Efficiency
2.5. Speed to Insight
2.6. Pervasive Use
Ⅲ. Research Methodologies
Ⅳ. Data Analysis and Results
4.1. Descriptive Statistics
4.2. Reliability and Validity
4.3. Partial Least Squares Regression
Ⅴ. Discussions
5.1. Implications of Findings
Ⅵ. Conclusion

저자

• Elangovan N [ Associate Professor, School of Business and Management, Christ University, India ] Corresponding Author
• Ruchika Gupta [ Research Scholar, School of Business and Management, Christ University, India ]
• Sundaravel E [ Postgraduate Student, School of Business and Management, Christ University, India ]

참고문헌