Earticle

초록

영어

This study investigates responses to privacy concerns by analyzing the psychological and behavioral characteristics related to the disposition toward invoices of courier service users. To this end, we develop a theoretical framework by combining stimulus response theory, communication privacy management theory, the theory of reasoned action, and the theory of planned behavior. Based on the theoretical framework, we analyze the relationships between social influence, privacy propensity, privacy control, privacy risk, privacy concern, invoice disposition intention, and invoice disposition behavior in the context of courier services. To test our hypotheses, we survey courier service users in the U.S. and Korea. Using a structural equation model, we test the relationships among these various factors for the courier service users of the two countries. Results have distinct implications for the psychological and behavioral characteristics concerning the disposal of courier invoices and enable understanding of the characteristics of courier service customers of the two countries.

목차

ABSTRACT
 Ⅰ. Introduction
 Ⅱ. Theoretical Background and Hypotheses
  2.1. Delivery Service Trends
  2.2. Theoretical Framework
  2.3. Research Hypotheses and Model
 Ⅲ. Research Method
  3.1. Survey
  3.2. Scale Development
  3.3. Sample Demographics
 Ⅳ. Empirical Results
  4.1. Research Analysis Tools
  4.2. Structural Model Analysis and Discussion
  4.3. Additional Analysis
 Ⅴ. Conclusion
  5.1. Managerial Implications and Theoretical Contributions
  5.2. Limitations of Research and Future Directions
 Acknowledgement
 
  Measurement Scales

저자

• Se Hun Lim [ 임세헌 | Professor, Department of Management Information Systems, Sangji University, Korea ] Corresponding author

참고문헌