Earticle

초록

영어

According as a society has been developing, it has gradually been changing in the view of leisure. The morderns take more time off to participate in leisure activities than past, Because increasing a family free hand income. It results in extending that lodging industries have been developed business on the sides of quantities and qualities including condominium industries since the latter half of the 1980 in Kora.. As a results of the industries growing, while the competitive environment is increasing severely, quality service is not adequate to satisfy customers. What is more, it is not yet proved soundly that any difference on customer`s assement on service quality by perceptions and important factors should be explored. Consequently, the limited explanatory research on condominum service quality of assessment might has resulted in an underdeveloped theoretical orientation of research on this subject. Therefore, the purpose of this study is to find any different and examine the effective factors of Condominium Service Quality Assesment, specially customer`s assesment. The important factors of the guests in condominium are tested, the factor analysis of each variavle are conducted. The techinques used in the theory are the Factor Analysis and ANOVA. The results of this study are as follows : (1) The factor analysis results of total samplings are nine. (2) Concerning about restaurant service quality perceived, the significant defference is partly on the present condition used in condominium. The results of ANOVA in comformity with the present condition used in condominium are : specially on factors mark. (3) Concerning about restaurant service quality perceived, the significant defference is partly on the customer`s demographic characteristics. The results of ANOVA in comformity with the customer`s demographic charac-teristics are : specially on variances mark. This research study`s findings did show as many significant difference as the previous studies showed between hotel industries and customer in term of leisure havits. Finally, it is hoped that the findings of this study will be helpful to both present and future lodging industries. Further studies which identify effective factors of customer evaluation on service quality in lodging, specially on condominium, would ve of gerat interest to its owners, operators and to anyone in a service business.

목차

I. 서론
  1. 문제의 제기
  2. 연구의 목적
  3. 연구방법 및 범위
 II. 이론적 배경
  1. 휴양콘도미니엄의 이론적 고찰
  2. 서비스품질의 이론적 고찰
  3. 선행연구의 고찰
 III. 연구의 설계
  1. 조사의 목적
  2. 연구의 가설
  3. 설문지의 구성
  4. 자료의 수집과 분석방법
 VI. 실증분석
  1. 신뢰성 검증 및 조사대상자의 특성
  2. 요인분석
  3. 이용현황에 따른 분산분석
  4. 인구통계적 특성에 따른 분산분석
  5. 분석결과의 논의
 V. 결론
 참고문헌
 Abstract

저자

• 정기영 [ Ki Young Chung | 동주여자전문대학 세무회계과 조교수 ]

참고문헌