Earticle

초록

영어

Focused on the development of corporate culture, this study aims at finding out the degree of the developmental activities of corporate culture, its direction and the desirable method of the development. This study has applied two methods ; theoretical and empirical sides. The theoretical one has reviewed and analyzed the previous studies on the development of corporate culture, and made the theoretical framework for this study. The empirical one has set up an analytical task from the theoretical one. It has done the research for demelopmental model through questionnaire from the Korean listed firms, and tried to solve the analytical task. This study shows that corporate culture should be managed by strategic planning, and its implications are as follows : ① Generally, the developmental degree of corporate culture has not been progressed in higher level. Thus management must find out more systematic and intensive developmental activities of corporate culture and they should perform them effectively. ② The progressive direction from the development of corporate culture has the most positive influence on the various sides. Management should research and develop the progressive value of culture to get the effective development of corporate culture more intensively. ③ The shared power approach among the developmental approaches of corporate culture is most desirable. Thus, it should be necessary to have more familiar and cooperative relations between management and organizational members. From the above-mentioned, the developmental activities of corporate culture should be progressed desirely based on the comprehensive view and the concrete insight for the development phenomena of corporate culture.

목차

I. 緖論
  1. 硏究의 目的
  2. 硏究의 方法 構成
 II. 硏究의 理輯的 背最
  1. 企業文化 開發의 槪念
  2. 企業文化 開發의 過程
  3. 企業文化 開發의 方向
 III. 實證的 分析
  1. 分析課題의 設定및 變數의 選定
  2. 資料蒐集 및 分析技法
  3. 實證分析의 結果 및 解釋
 IV. 結論
 參考文獻
 Abstract

저자

• 朴敏生 [ 박민생 | 東明專門大學 經營情報科 助敎授 ]

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