Earticle

초록

영어

Outdoor advertising, one of the key elements constituting a view of the urban area, has a characteristic of changes over time. This study examines what changes have happened in the urban landscape by noting the impact of the outdoor advertizing on the city landscape and analyzing changes in the outdoor advertising. The Jeju city, one of the typical tourist cities in Korea, is an area enough appropriate to look into the landscape changes thanks to its booming tourism industry. Three major commercial areas of the Jeju city, Sicheongap, Jewonsageori and Chilseongtong, were chosen as targets for the analysis of their landscape changes. This research result reveals that Jewonsageori shows the biggest changes in the landscape among the three analysis areas.

목차

Abstract
 1. 서론
 2. 선행연구 고찰
  2.1 옥외광고물의 개념
  2.2 도시경관과 옥외광고물
  2.3 외국어 표기 선행연구
 3. 연구대상지 선정
 4. 옥외광고물 표기경관 변화
  4.1 옥외광고물의 특성
  4.2 경관의 변화
 5. 결론
 참고문헌

저자

• 임화순 [ Haw-Soon Lim | 제주대학교 ] 제1저자
• 남윤섭 [ Nam, Yoon-seob | 제주발전연구원 ] 교신저자

참고문헌