In this paper, I address the issues of professionalism for arts administration in the United States. I deconstruct the impact of government changes, private foundations involvement and mass communication development in shaping the life of arts organizations. In particular, I analyze how these factors impacted the professional skills of arts organization in area such as education and community program, development, and marketing and communication. Drawing from these findings I suggest guidelines for curriculum development.
목차
Abstract Ⅰ. Intro Ⅱ. Three Major Contextual Changes in the US 1. Creation of Grants Programs 2. Enactment of tax reforms 3. Rise of Mass Communication Ⅲ. The impact on Arts Organizations: Portland Center Stage Ⅳ. Conclusions References
저자
Eleonora Redaelli [ University of Oregon, Eugene, OR, USA ]