Earticle

초록

영어

Subject of the present study is to investigate the motives that scuba pool service quality satisfaction and motivation in the use of the scuba pool, the user effect of continuing involvement is the quality of service and any relationship, based on the impact on the degree of continuing involvement this aims to study. A questionnaire was used as a screening tool, background variables include demographic characteristics, independent variables used in the scuba pool characteristics, parameters, variables of motives, dependent variables of service quality, satisfaction and continuing involvement of the road was constructed. SPSS 21.0 Ver. frequency analysis using, descriptive statistics analysis, the difference in black, the post-comparison, relationship analysis result was as follows. First, motives, quality of service satisfaction, degree of continuing involvement is no correlation. Second, motives are satisfied with quality of service, had a significant effect on the degree of continuing involvement. Third, service quality, satisfaction had a significant effect on the degree of continuing involvement.

목차

Ⅰ. 서론
  1. 연구의 필요성
  2. 연구의 목적
 Ⅱ. 연구방법
  1. 연구대상
  2. 조사도구
  3. 타당도와 신뢰도분석
  4. 조사절차
  5. 자료처리
 Ⅲ. 결과
  1. 잠수풀 이용동기가 서비스 품질만족, 지속적 참여의도의 상관관계
  2. 잠수풀 이용동기가 서비스 품질만족에 미치는 영향
  3. 잠수풀 이용동기가 지속적 참여의도에 미치는 영향
  4. 잠수풀 서비스품질만족이 지속적 참여의도에 미치는 영향
 Ⅳ. 논의
 Ⅴ. 결론 및 제언
  1. 결론
  2. 제언
 참고문헌
 ABSTRACT

저자

• 유종상 [ Yoo, Jong- Sang | 남부대학교 ]
• 김성욱 [ Kim, Sung-Wook | 남부대학교 ]
• 박순문 [ Park, Sun-Mun | 호남대학교 ]

참고문헌