청소년들의 유럽축구 시청몰입이 스타동일시 및 자긍심에 미치는 영향
The Effect of Adolescents' European Football Broadcasting Watching Flow on Star Player Identification and Self-Esteem
This study is to examine the effect of adolescents' European Football Broadcasting Watching Flow on Star Player Identification and Self-Esteem. To test this, 332 middle and high school students were sampled from Seoul in Korea. The resulting data were processed by means of frequency analysis, exploratory factor analysis, correlation analysis, regression analysis, and conducted data through SPSS 18.0 are as follows: First, adolescents' European football broadcasting watching flow had positive effect on star player identification. Second, adolescents' European football broadcasting watching flow had positive effect on self-esteem. Third, adolescents' star player identification had positive effect on self- esteem.
목차
Ⅰ. 서론 1. 연구의 필요성 및 목적 2. 연구가설 Ⅱ. 연구방법 1. 연구대상 및 표집 2. 조사도구 3. 자료처리 Ⅲ. 결과 1. 상관분석 2. 시청몰입의 스타동일시에 대한 영향 3. 시청몰입의 자긍심에 대한 영향 4. 스타동일시의 자긍심에 대한 영향 Ⅳ. 논의 Ⅴ. 결론 및 제언 1. 결론 2. 제언 참고문헌 ABSTRACT