Earticle

초록

영어

Recently, the value of health and wellbeing has been increasingly heightened, and to solve the diverse problems related to this, resources mobilization methods different from those at present need to be raised through social agreement. Accordingly, this study examines the concepts of charitable contribution through the understanding of the donation culture of Korean society, and through this, defines and classifies the concepts and types of sports charitable contribution. This study also presents the direction, in which the sports charitable donation activities should go forward, through case analysis on sports charitable donation activities in Korea by type and the cases of sports charitable donation activities in advanced countries. The development direction for vitalization of sports charitable donation and desirable institutionalization thereof are as follows. First, the building of database to accumulate and manage information and knowledge about sports charitable donation in Korea comprehensively and systematically is urgently needed. Second, the improvement of perception on the main agents of sports charitable donation activities is needed. Third, education on donation should be reinforced. Education to vitalize donation culture in schools should be reinforced and practiced. Fourth, changes in limited donation main agents and reinforcement of civil society capabilities are needed.

목차

Ⅰ. 서론
 Ⅱ.한국사회와 기부문화
  1. 한국사회의 특징과 기부문화 형성 과정
  2. 한국사회 기부문화의 실태 및 변화양상
 Ⅲ. 스포츠 자선기부의 개념 및 유형
  1. 자선기부에 대한 개념정의 및 유사개념
  2. 자선기부의 형태 및 유형
  3. 스포츠 자선기부의 정의와 유형 구분
 Ⅳ. 한국의 스포츠 자선기부 유형에 따른 사례 및 특징 분석
  1. 개인의 스포츠 자선기부 사례 및 특징
  2. 기업의 스포츠 자선기부 사례 및 특징
  3. 비영리 사회단체의 스포츠 자선기부 사례 및 특징
 Ⅴ.선진국의 스포츠 자선기부유형에 따른 사례 및 특징 분석 : 미국사례
  1. 개인의 스포츠 자선기부 사례 및 특징
  2. 기업의 스포츠 자선기부 사례 및 특징
  3. 비영리 사회단체의 스포츠 자선기부 사례 및 특징
 Ⅵ. 결론: 한국 스포츠 자선기부 활동의 발전 방향
 참고문헌
 ABSTRACT

저자

• 안찬우 [ Ahn, Chan-Woo | 경인교육대학교 ]
• 장익영 [ Chang Ik-Young | 오타고대학교 ]
• 백정민 [ Baek, Jung-Min | 한국체육대학교 ]

참고문헌