Earticle

초록

영어

A challenge in fostering virtual communities is the supply of knowledge, namely member willingness to contribute knowledge to other members. Motivated by such concerns, this study formulates and tests a theoretical model to explain knowledge contribution in virtual communities. The model employs social capital theory to account for interpersonal relationship factors which affect knowledge contribution and identity theory to account for individual and group factors which affect knowledge contribution. The model is validated through a survey of virtual community members. The results reveal that cohesion, reciprocity and self-presentation significantly impact knowledge contribution and that commitment and group identification do not appear to impact knowledge contribution. In addition to contributing to the field of knowledge management, the results of this study strengthen knowledge management practice.

목차

Abstract
 Ⅰ. 서 론
 Ⅱ. 이론적 배경과 연구 모형
  2.1 사회적 자본과 지식 기여
  2.2 정체성과 지식기여
 III. 연구 방법
  3.1 변수의 조작적 정의
  3.2 개념 타당화
  3.3 설문 조사
 IV. 분석 및 결과
  4.1 측정 모델
  4.2 구조 방정식 모델 및 가설 검증
 V. 토의 및 시사점
  5.1 학술적 기여
  5.2 실무적 기여
  5.3 연구의 한계점 및 향후 추진 방향
 VI. 결론
 

저자

• Ho Kyoung Shin [ 신호경 | Graduate School of Information, Yonsei University ] Post-Doctoral Researcher
• Kyoung Kyu Kim [ 김경규 | Professor, Graduate School of Information, Yonsei University ] Corresponding Author
• Un-Kon Lee [ 이은곤 | Graduate School of Information, Yonsei University ] Post-Doctoral Researcher

참고문헌