Earticle

초록

영어

The purpose of this research is to figure out behavior of spectator trying to revisit Taekwondo match by setting revision of Taekwondo match as variable. We visited Korea industrial Taekwondo federation to investigate relationships between revised rule, spectator’s satisfaction and intention to revisit the match. Questionnaires were released to total 300 people who were chosen by biased sampling method as the object of study. We used 224 pieces(74.7%) as final data base after removing insincere responses. The statistical methods utilized for this research are Exploratory Factor Analysis, Reliability Verification, Simple regression and Multiple regression Analysis. The result of this analysis is shown as follows. First, subfactors of the Taekwondo rule revision partially affected spectator’s satisfaction. Among revision, athletic facility, scoring and 5-member team competition turned out to have plus effect. Second, subfactors of the Taekwondo rule revision partially affected intention to re-visit. Among revision, athletic facility, scoring and 5-member team competition turned out to have plus effect. Third, spectator’s satisfaction after the revision of Taekwondo rule statistically turned out to have plus effect on intention to re-visit. Therefore, constant supplementation on athletic facility and rule to facilitate spectator’s match understanding and subsequent popularize and development of Taekwondo are necessary. Also, innovation effort should be in the management of Taekwondo competition to increase spectator and planning event inducing spectator’s participation would be helpful.

목차

Ⅰ. 서론
  1. 연구의 필요성
  2. 연구의 목적
  3. 연구의 제한점
 Ⅱ. 연구방법
  1. 연구대상
  2. 측정도구
  3. 자료처리
 Ⅲ. 연구결과
  1. 상관관계분석
  2. 태권도 경기규칙의 개정이 관람만족에 미치는 영향
  3. 태권도 경기규칙의 개정이 재관람의도에 미치는 영향
  4. 태권도 경기규칙의 개정에 따른 관람만족이 재관람의도에 미치는 영향
 Ⅳ. 논의
  1. 태권도 경기규칙의 개정이 관람만족에 미치는 영향
  2. 태권도 경기규칙의 개정이 재관람의도에 미치는 영향
  3. 태권도 경기규칙의 개정에 따른 관람만족이 재관람의도에 미치는 영향
 Ⅴ. 결론 및 제언
  1. 결론
  2. 제언
 참고문헌
 ABSTRACT

저자

• 김두한 [ Kim, Doo-Han | 한국체육대학교 ]
• 김병식 [ Kim Byung-Shik | 한국체육대학교 ]

참고문헌